Snap’s Innovative Augmented Reality Glasses Set to Launch Next Year
Snap Inc., the company behind Snapchat, is poised to unveil its next generation of augmented reality (AR) glasses, anticipated to debut in 2024. In a keynote address delivered at the Augmented World Expo (AWE), CEO Evan Spiegel revealed that the new device, dubbed "Specs," will be significantly smaller, lighter, and more powerful than its predecessor, which was geared toward developers.
Evolution of AR Technology
During his presentation, Spiegel emphasized the transformative design of the upcoming Specs. "Specs are coming next year, in a much smaller form factor, at a fraction of the weight, with a ton more capability," he stated. While he indicated the glasses would be available for public use, he refrained from disclosing any potential pricing information.
Current Market Offering
The fifth-generation spectacles, currently available, cater exclusively to approved developers who are committed to an annual subscription fee of $99 per month. The cumbersome design of the existing model has deterred some Snapchat enthusiasts who are eager for a more streamlined AR solution.
Enhanced User Experiences with AI Integration
Details surrounding the new Specs remain limited; however, Snap has hinted at significant integration of artificial intelligence within the device. In a recent blog post, the company noted, “It’s clear that today’s devices and user interfaces are woefully inadequate to realize the full potential of AI.” The post elaborated on the potential for immersive experiences, stating that AR could revolutionize user interactions by enabling individuals to engage with their environment in new and exciting ways.
Collaboration with Industry Leaders
The existing version of Spectacles has already seen the inclusion of AI-driven features through a partnership with OpenAI. Recently, Snap announced additional collaborations with OpenAI and Google, allowing developers to craft multimodal lenses that leverage the built-in cameras to interact with real-world surroundings. These innovations have already birthed various applications, including recipe suggestions, translation services, and currency conversion tools.
Future Prospects for Developers
Spiegel confirmed that the AR lenses currently under development will be compatible with the forthcoming generation of glasses. This compatibility ensures that, upon release, there will be a robust catalog of AR experiences readily available for users.
As Snap prepares for the launch of its next-generation AR glasses, the excitement surrounding the potential for advanced user experiences continues to grow. With the integration of AI and a focus on reducing size and weight, Specs are set to make a significant impact in the evolving realm of augmented reality.



