10 Must-Have Deals from Best Buy’s Winter Sales Event

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Good deals can be tricky to find at the start of the year, so Best Buy’s Winter Sale is definitely worth a look. This ongoing event features discounts on a range of items, from OLED TVs to smaller gadgets like fitness trackers to help you stick to those New Year’s resolutions. You’ll also find solid deals on laptops, Bose headphones, and other tech that we recommend, many of which are at their best prices ever. The sale ends on January 19th, so you have the weekend to explore. Below, we’ve compiled deals—big and small—that are genuinely worth your time.

If you’re in the market for a big-screen OLED, LG’s B5 Series TV is one of the most budget-friendly options out there. Right now at Best Buy, it’s down to a new low of $1,499.99 ($1,500 off) for the 77-inch model. While considered a budget option, this TV still offers impressive image quality, featuring rich colors, deep blacks, and great viewing angles, plus support for Dolby Vision. It also boasts Dolby Atmos and solid gaming specs, including a 120Hz panel with variable refresh rates, as well as support for AMD FreeSync Premium and Nvidia G-Sync. With four HDMI 2.1 ports, it’s ready for the latest gaming consoles and runs on LG’s webOS platform, which integrates seamlessly with Amazon Alexa and popular streaming apps like Netflix and HBO Max.

If you’re willing to spend more on a high-end TV, Sony’s Bravia 8 II is a top contender. Dubbed the “King of TV” at Value Electronics’ 2025 TV Shootout, it offers a theater-level experience at home. Right now, you can snag the 65-inch model for around $2,399.99 ($900 off) at Best Buy, Amazon, and directly from Sony, one of its best prices to date. John Higgins, one of The Verge’s TV reviewers, said that if he had to choose a TV today, this would be it. It provides deep blacks, excellent shadow detail, and outstanding image processing, making lower-quality content look noticeably cleaner than on competitors. The Bravia 8 II runs on Google TV, which is more intuitive compared to LG’s webOS, and features a 120Hz panel with two HDMI 2.1 ports for 4K gaming at 120Hz, plus two HDMI 2.0 ports capped at 4K/60Hz. While it doesn’t support Nvidia G-Sync or AMD FreeSync Premium, it stands out as one of the best OLEDs for movie and TV viewing.

If you’re in search of excellent noise-canceling headphones that are great for travel, check out Bose’s first-gen QuietComfort Ultra Headphones. These are currently on sale for $279 ($150 off) at Best Buy, matching their all-time low. They feature a foldable design for easy packing, a lightweight and comfortable fit, and up to 24 hours of battery life. You’ll also enjoy top-notch active noise cancellation and sound quality, along with an Immersive Audio feature that works well when it’s on. A transparency mode allows outside sounds in when you need it. If you’re okay with foregoing newer features found in the second-gen model, the first-gen pair offers great value, especially since they’re about $100 cheaper right now.

For fitness enthusiasts, the Amazfit Active 2 is available for $84.99 ($15 off) at Best Buy, Amazon, and Target, just shy of its lowest price. This fitness tracker offers a lot for its price, featuring a comfortable design, a stainless steel case, and a bright OLED display. With up to nine days of battery life, it covers all the basics, plus more premium features like menstrual cycle tracking, heart rate notifications, and detailed sleep tracking. It also supports over 160 sports types, including a strength training mode that counts reps, and offers offline maps with turn-by-turn navigation.

Bose’s latest SoundLink Micro is now on sale for a new low of $99 ($30 off) at Best Buy, a price matched by retailers like Amazon and Walmart. This compact Bluetooth speaker produces solid sound for its size and allows you to adjust the EQ through a companion app. It boasts up to 12 hours of battery life, quick USB-C charging, and an IP67 rating for dust and water resistance. A built-in strap makes it easy to attach to bags or bikes, and you can pair it with other compatible Bose speakers for stereo sound.

Apple’s latest MagSafe Charger is priced at $29.99 ($20 off) at Best Buy, matching its lowest price ever. This 2-meter charging puck delivers up to 25W when combined with a 30W USB-C adapter, suitable for compatible devices like the iPhone 17 or 17 Pro. It can also provide similar wireless charging speeds for non-Apple phones that support the newer Q2.2 standard.

The Shokz OpenFit 2 Plus is available in blue for $149.95, just $10 shy of its lowest price. These wireless earbuds have the same open-ear design and features as the Shokz OpenFit 2, but add wireless charging and Dolby Audio support.

Samsung’s 128GB Galaxy S25 FE is currently available for around $448.99 ($200 off) from Amazon, Best Buy, and Samsung, marking a new low price. This budget-friendly Android phone is slim and carries the same IP68 rating for water and dust resistance, although its triple rear camera setup isn’t as impressive as higher-end models. Still, it offers wireless charging and a large 6.7-inch display with a 120Hz refresh rate.

You can pick up the latest 13-inch MacBook Air for $799.99 ($200 off) at Amazon and Best Buy, just $50 shy of its best-ever price. This entry-level model features a speedy M4 chip, making it great for everyday tasks. It also supports multitasking better than previous models, allowing you to connect two external displays while keeping the lid open. Plus, enjoy an upgraded 12-megapixel Center Stage webcam and all-day battery life.

Finally, the Polaroid Flip, our favorite retro instant camera, is priced at $199.99 ($20 off) at Best Buy, one of its best prices recently. This camera delivers a nostalgic shooting experience, producing vintage-style photos that are sharper and more consistently in focus than other Polaroid options. It also includes some modern features like Bluetooth, USB-C charging, and a companion app for tweaking settings like exposure.

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